One of my chief concerns today is why so many people choose not to vote or have any interest in politics. In June I decided to experiment. I limited making politically biased comments on FB and Twitter and I changed the theme of my blogs. Instead of writing about social injustice and the failings of this government I wrote lighthearted, slightly satirical, slightly humourous personal experiences. I also sat back and observed my fellow political allies/acquaintances.
Three things happened, my blog readership went from an average of 200 per year to 600 in July alone.
My following increased from nil to 76 between June and July.
Certain influential people unfollowed me on Twitter.
Couple this with a neutral observance of all our Labour Left, FB and Twitter articles and comments, I think I have an answer.
It’s boring, sorry if that offends, but from the average man in the street’s view it is. There is nothing enigmatic in what we say, there is nothing surprising, there is nothing new. It is just a constant stream of criticism of the opposition, or at least this is how it appears to the masses, trust me.
Compare Tony Blair’s speech to conference in 1996 with his ten vows and Neil Kinnock’s pre – 1983 election speech with his 14 warnings. Although I believe Kinnock’s speech was far better, Blairs speech was positive, it gave people hope for the future.
All people want is to be secure, safe and entertained. Sometimes the Left is seen as grey, cold and miserable.
So if socialists want to make a difference, create a more equal society and bring more people on board we are going to have to find a way to make it more interesting, colourful and exciting. Which would you rather have on your mantlepiece, a lump of granite or some Daffodils?